Broker Check
May 2026 Cetera® Investment Management Commentary

May 2026 Cetera® Investment Management Commentary

May 28, 2026

Record Highs Meeting Rising Risks

Stay Opportunistic Amid Potential Volatility

• Record high stock prices, but rising inflation and geopolitics increases volatility risks. 
• Fed flexibility is limited as inflation reaccelerates, reducing rate cut expectations.
• Pullbacks of 5–10% are opportunities, supported by solid growth, earnings, and cash on the sidelines. 

Equity markets are sitting at or near all-time highs, but the backdrop is becoming more complicated. Elevated oil prices, renewed inflation pressures, and ongoing geopolitical tensions are combining in a way that typically leads to more volatile and choppier markets in the near-term.

Recent events in the Middle East have also changed how investors are interpreting risk. It is not just the presence of geopolitical tension; it is the growing belief that it could last longer and have broader implications for energy markets, inflation, and global growth. This change in expectations has meaningfully increased uncertainty.

In short, the setup has shifted from a smooth climb higher to a potentially more uneven path forward.

Why Volatility is Likely to Increase

Several forces are converging at once, and importantly, they are reinforcing one another.

Geopolitical risks remain elevated - A fractured ceasefire with Iran and continued instability increase the risk of a prolonged conflict, particularly in energy-sensitive regions. Historically, markets can digest short, contained events relatively quickly. But when investors begin to price in long-lasting disruption, the range of outcomes widens significantly, and volatility tends to rise.

 Energy driven inflation pressures - Markets are at the center of the current narrative as the energy shock is becoming more impactful. Higher oil prices and damage to energy infrastructure are pushing input costs higher across the global economy. This is now feeding into inflation more broadly, reinforcing the risk that price pressures remain sticky or even reaccelerate from here.

A more constrained Federal Reserve - Earlier in the year, markets expected the Fed to respond to any slowdown with rate cuts; today, that confidence has diminished. Higher inflation driven by energy and supply disruptions effectively handcuffs policymakers, reducing their ability to cushion markets. The so-called Fed put is far less certain than in prior cycles.

Higher valuations - There are also additional crosscurrents that can amplify volatility. Equity valuations remain elevated, leaving less margin for error. When markets are priced for strong outcomes, negative surprises tend to have a larger impact on prices.

Taken together, this is not the type of environment where markets move steadily higher. It is one where volatility increases, sentiment shifts quickly, and pullbacks become more frequent.

A Familiar Pattern Without Systemic Stress

While the current environment feels uncertain, it is important to keep historical context in mind.

Markets often follow a familiar pattern during geopolitical events. Initially, equities sell off as investors reprice uncertainty and reduce risk. Over time, as more information becomes available and worst-case scenarios are better understood, markets tend to stabilize and refocus on fundamentals.

Just as important, the most severe and prolonged market drawdowns have historically been tied to systemic stress, such as credit dislocations, liquidity shocks, or deep economic contractions.

We do not see those conditions today. Financial markets are functioning normally. Credit conditions remain orderly. There are no clear signs of forced deleveraging or systemic strain. Corporate fundamentals also remain supportive, with earnings and margins providing a cushion even as sentiment shifts.

That distinction matters. Volatility driven by uncertainty is very different from a bear market driven by underlying economic weakness.

What to Do if Markets Pull Back

Despite the likelihood of near-term turbulence, any meaningful pullback, particularly in the five to ten percent range, should be viewed as an opportunity rather than a warning sign.

The fundamental backdrop remains intact. Economic conditions are improving, providing a strong foundation for corporate earnings, which accelerated far more than expected in the first quarter. This backdrop helps justify elevated valuations, particularly as earnings momentum continues to improve.

In addition, there is significant liquidity on the sidelines. With roughly $26 trillion combined in money market assets and bank accounts, there is dry powder that can be redeployed during periods of market weakness, helping to stabilize markets and support recoveries.

This combination suggests that pullbacks are more likely to be driven by sentiment and uncertainty rather than a breakdown in the underlying economy.

Investment Perspective: Discipline Over Reaction 

Periods of heightened uncertainty can test investor resolve. When volatility rises and headlines dominate, the temptation is to react, reducing risk after markets fall or waiting for clarity before reentering. History suggests that approach often leads to poor outcomes. Markets tend to recover before uncertainty is fully resolved, and missing those inflection points can be costly.

A more effective approach is to remain disciplined. That means maintaining diversification, staying aligned with longterm objectives, and focusing on fundamentals rather than short-term noise. It also means recognizing that volatility, while uncomfortable, is a normal part of investing, especially in an environment with elevated valuations and greater policy uncertainty.

Importantly, volatility often creates opportunity for those prepared to act on it, not react to it.

Bottom Line 

Markets are entering a phase where inflation uncertainty, geopolitical risk, and policy constraints are likely to drive more frequent and sharper swings. That can feel uncomfortable, especially with markets near all-time highs. But the broader picture has not broken.

We are not seeing signs of systemic stress or economic deterioration that typically accompany sustained bear markets. Instead, market conditions point to a potential repricing of risk in a more complex environment. Pullbacks driven by macro uncertainty, not deteriorating fundamentals, are typically opportunities. For long-term investors, volatility is not a signal to step aside, but often an entry point to put capital to work. 

This report is created by Cetera Investment Management LLC. 

------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

About Cetera® Investment Management
Cetera Investment Management LLC is an SEC registered investment adviser owned by Cetera Financial Group®. Cetera Investment Management provides market perspectives, portfolio guidance, model management, and other investment advice to its affiliated broker-dealers, dually registered broker-dealers and registered investment advisers.
About Cetera Financial Group
“Cetera Financial Group” refers to the network of independent retail firms encompassing, among others, Cetera Advisors LLC, Cetera Wealth Services LLC, Cetera Investment Services LLC (marketed as Cetera Financial Institutions or Cetera Investors), and Cetera Financial Specialists LLC. All firms are members FINRA / SIPC. Located at 655 W. Broadway, 12th Floor, San Diego, CA 92101.
About Avantax
Avantax, Inc. (Avantax) is a wholly owned subsidiary of Aretec Group, Inc. (dba Cetera Holdings). Avantax is a unique community within Cetera Holdings, delivering tax-intelligent wealth management solutions for financial professionals, tax professionals, and CPA firms. Avantax operates two distinct, but related, models within its business: the independent Financial Professional model and the employee-based model. The independent Financial Professional model, known as Avantax Wealth Management®, works with a nationwide network of Financial Professionals operating as independent contractors. Avantax Wealth Management offers its services through its registered broker-dealer, Avantax Investment Services, Inc., Member FINRA/SIPC, registered investment advisor (RIA), Avantax Advisory Services, Inc., and insurance agency subsidiaries. The employee-based model, known as Avantax Planning Partners℠, offers services through its RIA, insurance agency, and affiliated broker-dealer, Avantax Investment Services, Inc. Avantax Planning Partners collaborates with CPA firms to provide their consumer and small-business clients with holistic financial planning and advisory services. Avantax Investment Services, Inc. is located at 3200 Olympus Blvd, Suite 100, Dallas, TX, 75019. Avantax and Cetera Financial Group are under common ownership. For additional information, please visit www.avantax.com..
Disclosures
Individuals affiliated with Cetera firms are either Registered Representatives who offer only brokerage services and receive transaction-based compensation (commissions), Investment Adviser Representatives who offer only investment advisory services and receive fees based on assets, or both Registered Representatives and Investment Adviser Representatives, who can offer both types of services.
The material contained in this document was authored by and is the property of Cetera Investment Management LLC. Cetera Investment Management provides investment management and advisory services to a number of programs sponsored by affiliated and non-affiliated registered investment advisers. Your registered representative or investment adviser representative is not registered with Cetera Investment Management and did not take part in the creation of this material. He or she may not be able to offer Cetera Investment Management portfolio management services.
Nothing in this presentation should be construed as offering or disseminating specific investment, tax, or legal advice to any individual without the benefit of direct and specific consultation with an investment adviser representative authorized to offer Cetera Investment Management services. Information contained herein shall not constitute an offer or a solicitation of any services. Past performance is not a guarantee of future results.
For more information about Cetera Investment Management, please reference the Cetera Investment Management LLC Form ADV disclosure brochure and the disclosure brochure for the registered investment adviser your adviser is registered with. Please consult with your adviser for his or her specific firm registrations and programs available.
No independent analysis has been performed and the material should not be construed as investment advice. Investment decisions should not be based on this material since the information contained here is a singular update, and prudent investment decisions require the analysis of a much broader collection of facts and context.
All information is believed to be from reliable sources; however, we make no representation as to its completeness or accuracy. The opinions expressed are as of the date published and may change without notice. Any forward-looking statements are based on assumptions, may not materialize, and are subject to revision. All economic and performance information is historical and not indicative of future results. The market indices discussed are not actively managed. Investors cannot directly invest in unmanaged indices. Please consult your financial advisor for more information.
Additional risks are associated with international investing, such as currency fluctuations, political and economic instability, and differences in accounting standards.
A diversified portfolio does not assure a profit or protect against loss in a declining market.                                                                                                                                  
Glossary  
The S&P 500 is an index of roughly 500 stocks chosen for market size, liquidity and industry grouping (among other factors) designed to be a leading indicator of U.S. equities and is meant to reflect the risk/return characteristics of large cap universe.
The Bloomberg US Aggregate Bond Index is a broad based flagship benchmark that measures the investment grade, US dollar-denominated, fixed-rate taxable bond market. Eligible bonds must have at least one year until final maturity, but the index holdings have a fluctuating average life of around 8.25 years. This total return index is unhedged and rebalances monthly.